10 May 2007

ESco Launches Digital Magazine Service

ESco is pleased to announce that it is now able to offer publishers the ablility to produce on-line digital editions of magazines. Launched with two magazines in April 2007 this new service allows publishers the flexibility to offer cost effective on-line publications to current or potential subscribers.

One publisher is using this service to offer free back issues as part of their subscribers’ only website, while another is using the digital edition to save costs on the distribution of the magazine to overseas readers.

Mike Halls the publisher of Batteries International commented, "ESco’s ability to display a magazine in a readable attractive format - even the ability to turn pages like a paper copy - is a winner for us. It’s a cost-effective service that will prove particularly effective in boosting our marketing and has got to be a winner for advertisers too."